PayPal Holdings Inc. said that after performing a more restricted rollout over the past few weeks, it was opening its cryptocurrency platform to eligible U.S. customers. PayPal had already announced to the users about the plan in late October.

Paypal will also reveal a new feature in 2021 for its Venmo App and some global markets. To begin making online exchanges starting in the mid-next year, they will begin utilizing their cryptocurrency holdings inside the application.

All eligible PayPal PYPL, -1.68% of users in the U.S. will be able to purchase, and trade cryptocurrency inside the PayPal app through this feature. The company for Ethereum, Bitcoin, Bitcoin Cash and Litecoin has offered to provide the initial support to the users.

Square Inc S.Q., a fellow financial firm allows its app users to purchase and sell bitcoin, and lessons from that rollout give a sense of what PayPal financial investors may expect according to Rosenblatt Securities expert, Sean Horgan.

For around three years, Square has had a crypto offering, and it has succeeded in using the feature to improve by and extensive collaboration on its platform while strategically pitching clients on highlights that have a more prominent potential for income.

“In our perception, since its dispatch in 2018, Square’s Cash App has significantly improved monetization, we see a 10% rise in normal income per user as achievable for PayPal,” Horgan wrote to customers on Thursday. He believed that crypto features could help drive PayPal’s $900 million revenue goal for next year’s Venmo service upside down.

On PayPal’s stock, Horgan has a buy rating and a $250 price target, which slipped 1.7% in Thursday’s session.

PayPal clients will have the option to utilize their cryptocurrency holdings as a means for financing to pay for PayPal’s 26 million merchants globally beginning in 2021. With value affirmation and no nominal fees, it will convert cryptocurrencies to fiat cash in a flash.